Long-reads

A groundbreaking campaign has launched to get one million disabled people into work by 2020

Siemens embarked on a major project to embed an employer brand that imbued all 310,000 employees with an understanding of the business and a vision for the future

Blockchain offers much potential but communicators need to explain its function more clearly

Onboarding is a crucial part of the recruitment process and companies that neglect to offer this service may find themselves at a disadvantage

Activist shareholders are becoming a regular feature of corporate life but rather than fight back, it might be better to engage

Unravelling the roots of the Bell Pottinger scandal which brought down a major PR agency

What is the appropriate response from a company when its proposed merger or acquisition is leaked to the media?

What is the most appropriate and productive way to respond to an inaccurate story in the media? Donald Trump’s approach seems wanting

PR agencies are excitedly blogging about leaving their London offices to find out what is happening in the rest of the country

The world of media distribution services is changing to embrace more forms of content and also bloggers and influencers

Companies are increasingly looking to set up foundations to channel their philanthropic endeavours as distinct from corporate responsibility initiatives

The sugar tax is only a small answer to a very big question