Long-reads
Lessons from seven years at the front line
Ed Petter reflects on his seven year tenure at BT Group as he moves to Haleon as chief corporate affairs office
Why LSEG needed a brand campaign
LSEG has been through a huge transformation in recent years but people still mistake it for its London Stock Exchange origins
When Eurovision came to Liverpool
When Liverpool won the bid to host the 67th Eurovision Song Contest on behalf of Ukraine, it could not have predicted the scale of the challenge
Scalable storytelling
How RELX used storytelling technology to transform its owned media strategy and regain editorial control over its corporate narrative
How M&S moved to a digital annual meeting
Marks & Spencer finds that virtual annual meetings have democratised shareholder advocacy and increased engagement
Unravelling the maze of ESG indices
There is now an ESG index for almost every eventuality but what does this mean for communications professionals?
Can virtual reality transform corporate meetings?
Finding Zoom too tricky to handle for a company-wide event? Virtual reality may be the answer and Irish company VR Immersive Education has created a range of meeting spaces
Reckitt’s transformation started with its purpose
Reckitt has launched a new corporate purpose and corporate brand and is reframing how it tells its story as it positions for growth