Blue Rubicon won Best Digital Team at the 2015 DigiAwards, after judges commended them for their innovative approach to communications, describing them as an ‘impressive’ and ‘very visible team in the marketplace’.
The digital team’s recent award-winning initiatives include introducing ‘Digital Buddies’ to their Blue Rubicon colleagues, in order to upskill their digital expertise, and creating a new custom-built multi-room space, the first in Europe to install Mezzanine, an immersive screen that enables users to display, manipulate and interact with digital media using wireless wands.
Blue Rubicon beat three other nominees - Mediaworks Creative Search Agency, Ketchum and Bite - to take home the trophy.
July/August 2015: Coping with unexpected exits: Does kicking out the chief executive indicate that the business strategy is flawed?; Why are companies rushing to establish innovation labs?; 10 years on from 7/7, what have we learnt about crisis management?; A detailed review of the 2015 DigiAward-winning entries