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Issue 121 | January 2019

Iceland heats up

Supermarket group Iceland is leading the charge against plastic but its campaigning stance is not new

In this issue...

  • BE MORE PIRATE: Businesses may be better served tackling modern-day challenges using the principles of pirates
  • PUBLIC RELATIONS: Influencers have dominated marketing strategies in recent years but could that be about to change?
  • MEDIA RELATIONS: The strategy behind ZSL London Zoo's annual stocktake 
  • CORPORATE REPORTING: How corporate reporting found its purpose
  • CORPCOMMS AWARDS 2018: Who picked up the trophies and why?

Cover of Issue 121