Museum of London revamps app with new hybrid photographs
The Museum of London has released 16 images comparing historic views with their present day perspective to promote its Streetmuseum 2.0 app.
New and old photographs of Cheapside, Oxford Street and Convent Garden are among those images combined to provide a visual history of London.
The museum's app, which aims to guide users to sites across London, has been updated with more than 100 new locations and images that range from 1868 to 2003.
New locations, including Blackfriars Station and Brick Lane, also expand to the suburbs and outer boroughs of London from Richmond mods in 1964 to Ealing Suffragettes in 1912.
Anna Sparham, curator of photographs at the Museum of London, said: 'Our collection provides a fabulous visual history of London, across all aspects of London life.
'Streetmuseum 2.0 allows these photographs to be seen by a new audience, and in a thrilling context.'
The app works by pinpointing a destination using geo-tagging and Google Maps. Once selected, a historical image will appear on the screen, displaying an alternative view of the user's location.
Hidden histories of the city will appear which can be expanded and explored further. And additional information about the location is also provided.
Andy Fowler, founder of app developers Brothers and Sisters, said: 'When we created Streetmuseum, little did we know it would become one of the world's most awarded and mimicked apps ever. Now with the improved functionality and an updated library of iconic pictures - Streetmuseum 2.0 looks set to top the most downloaded app charts for 2014 too.'
To app is free to download for iPhone and is available on iTunes.
For further information, read our article on how museums and galleries are using new tools to communicate.