Public Relations
Best crisis management
Winner
Toys ‘R’ US UK CVA and administration process
Toys ‘R’ US Limited
Agency: Headland Consultancy
Talking the language of FTSE
Does a change in index listing necessitate a change in communications strategy?
Transforming a staid property company into a dynamic one
The old, stuffy Land Securities has been transformed into bright, engaging LandSec
The battle for GKN
Melrose Industries’ approach for GKN was a textbook example of how to win a hostile takeover
How students found their voice in the fight against guns
Students launched Never Again MSD in response to a mass killing at an elementary school
The NRA is fighting back against gun reform
America’s younger generation are gunning for the National Rifle Association and they are gaining support
How challenging are challengers?
As new entrants threaten to disrupt the financial services industry, should the old guard be worried or learn from the intruders?
The AA changes direction
Consumer insight is now shaping AA’s business strategy and advertising campaigns
The Scope of the partnership
A groundbreaking campaign has launched to get one million disabled people into work by 2020
The value of print
Many organisations still see real value in producing a printed publication for their employees