Issue 25 - February 2008
The company voice: Communicating a strong message internally and externally
The company voice
Author: Rosie Murray-West | Topic: Cover Story
Rosie Murray-West considers the role of employer branding in motivating and engaging staff
A strong foundation
Author: Mark Leftly | Topic: CSR
Mark Leftly looks at the reasons behind company foundations and examines the charitable work they do
On the campaign 2.0 trail
Author: Tim Human | Topic: Digital Media
Tim Human takes a look at the role new media are set to play in London’s up-coming mayoral election
Rethinking old ideas
Author: Helen Dunne | Topic:
Andrew Griffin, managing director of crisis and issues management consultancy Regester Larkin, offers advice for successful reputation management
Food for thought
Author: Tim Human | Topic:
With a new logo and updated website, Compassion in World Farming hopes to capture the public mood, finds Tim Human
Manners in mining
Author: Helen Dunne | Topic:
Helen Dunne meets Nick von Schirnding, head of investor and corporate affairs at Anglo American and winner of CorpComms' inaugural corporate communications officer of the year award
