Issue 11 - September 2006
You scratch my back: The close relationship between business and politics
You scratch my back
Author: Peter Oborne | Topic: Cover Story
The political party conferences offer a chance for UK companies to get some deals behind the scenes, notes Peter Oborne
Video killed the internal PR
Author: Helen Dunne | Topic: Internal communications
Helen Dunne finds that communicating with staff has become more sophisticated than just sending out the monthly newsletter
It's draining
Author: Rosie Murray-West | Topic: Lead feature
Water companies have hit the headlines for all the wrong reasons this summer. Rosie Murray-West asks how they can boost their beleaguered public image.
An own goal?
Author: Simon English | Topic: Sports sponsorship
The World cups's official sponsors are now counting the cost of their investment and assessing whether it proved value for money. Simon English investigates.
A meeting of minds?
Author: Joanne Hart | Topic: Best practice
Joanne Hart examines the rationale for press conferences and assessess whether their glory days are over
Eyes down for a new look
Author: Helen Dunne | Topic: Rebranding
The national Bingo Game Association has revealed a new image designed to stand out from the lurid logos of it's member companies. Helen Dunne reports
Picture perfection
Author: Nina Montagu-Smith | Topic:
Leslie McGibbon, head of corporate communications at hotels group InterContinental, shares his advice on using images for PR with Nina Montagu-Smith
Charity begins in his home
Author: Helen Dunne | Topic:
Helen Dunne meets Judith Barnard, communications director at Leonard Cheshire, who is transforming a 60-year-old charity into a global force
Home's makeover home
Author: Nina Montagu-Smith | Topic:
Social housing agency Home Group has launched a new look reflecting a move away from its roots, as Nina Montagu-Smith discovers
