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UK Prime Minister David Cameron has joined LinkedIn, Downing Street has announced.

Number 10 says the move is part of a move to engage further with citizens and businesses using digital communications.

Cameron's team has already been in touch with a number of professionals who attended the Women on Boards reception at Downing Street last night inviting them to connect with the Prime Minister, increasing his tally of connections literally overnight. Downing Street says it will continue to connect via LinkedIn with the people and businesses the PM meets regarding UK business, enterprise and manufacturing.

At last count Cameron has just 26 followers putting him squarely behind early adopters such as Barack Obama who has far in excess of 500 connections.

Downing Street says the move follows the Prime Minister's recent use of Foursquare, a location-based social network that is gaining popularity around the world. Today he checked in at BP's North Sea HQ in Aberdeen. He also checked in at the United Nations General Assembly in New York during his recent visit. Downing Street's Foursquare presence supplies information to visitors and tourists checking-in there.

Downing Street is on Facebook and has over 1.85 million followers on Twitter.  Monday's immigration policy speech by the Prime Minister saw integrated digital coverage on the Number 10 site. Live video of the speech was streamed alongside live tweeting. And comments from Facebook and Twitter were integrated. In addition, explanatory infographics illustrating key aspects of the policy were also made available to share.

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