BY INVITATION ONLY
The exclusive CorpComms 100 Club conference was held on Thursday, October 9 2008 at BAFTA, 195 Piccadilly, London.
8.45am Registration & coffee
9.10am Introduction & welcome
Helen Dunne, Editor, CorpComms
9.15am Harnessing the power of social new media to generate measurable results
As the media becomes increasingly fragmented, maximising the impact of new media channels is a challenge faced by all corporate communicators. This session examines how to successfully embrace new media channels as a method of communication.
Ted Hunt, Digital Manager, Innocent Drinks
Questions from the floor
10.00am Coffee break
10.30am How non-governmental organisations are working with companies to help shape their corporate strategies
Clare Barry, External Affairs Manager at Starbucks Coffee Company
Panel discussion on working with NGOs featuring:
Robert Nuttall, formerly Head of Internal Communications, Marks & Spencer
Simon Warr, Director of Communications & Public Affairs, Jaguar and Land Rover
Sam Barratt, Head of Media, Oxfam UK
11.30am Comfort break
11.45am Keynote address on PR and its influence on the media
Nick Davies, Journalist and author of ‘Flat Earth News’
12.15pm Panel discussing Nick Davies’ findings
Ian King, Business Editor, The Sun
Simon Lewis, Group Corporate Affairs Director, Vodafone
Questions from the floor
1.00pm Lunch
2.00pm Second Life - the next frontier in communications?
Presentation by Peter Dunkley, founder of Depo Consulting
Panel discussion involving Second Life participants:
David Naylor, Partner, Field Fisher Waterhouse LLP
Q&A on Second Life
2.50pm Coffee break
3.10pm Crisis management in practice
Primark versus Panorama
Geoff Lancaster, Associated British Foods
Questions from the floor
4.00pm Close of conference and drinks reception
Keynote Speaker:
Speakers and Panellists: